Normalized Cut-Throat Business Persona Explained
What is a Normalized Cut-Throat Business Persona?
Normalized Cut-Throat Business Persona is a mouthful to say. It is somewhat of a fancy way of describing a phenomenon found in leadership from small to big companies and corporations. To help with the explanation, there will be definitions throughout the article.
Normalization- noun (sociology) or social normalization, the process through which ideas and behaviors that may fall outside of social norms come to be regarded as “normal”.
The phenomenon is a forceful demand to lack empathy, sympathy, and compassion when holding a high position within a company or corporate setting. In other words, you are told or expected to be a (Cannot say it here so click the link to finish the sentence) BLANK.
Cut-throat- adj. (of a competitive situation or activity) fierce and intense; involving the use of ruthless measures.
The problem with the cut-throat persona is many individuals have a hard time having one persona over the other. That is, be nice and compassionate(persona 1) or just mean(persona 2). Again this is where the lever scale comes into play.
There seems to never be an in-between. I believe some people in higher positions want to be compassionate, but struggle to do so with pressures from…
